The Road Ahead

When we launched City Club in March 2005, our biggest obstacle was lack of experience and street cred, so folks were hesitant to join a community of which they knew little.

Ten years later, a select group of members met with me to express their concerns, suggesting in essence "this is now our community and an integral part of our social lives so, given your advancing age and your recent heart attack experience, might you give us some assurance about the continuity of our community after you pass on?"

My response at the time was, "I am not planning to go anywhere soon but, should a totally unforeseen event occur such that I were to be prematurely out of the picture, City Club would indeed die with me were it still lacking financial feasibility and significant work completion. But, I am hoping that by the time we execute on our third floor renovation plans to attract younger members, my son Dustin will be in a position to take over."

After completing his studies and launching two startups in San Francisco, two years ago Dustin returned to Boulder to start the arduous task of learning the ropes and adding youth, cool-factor and technology to Highland. Although the pandemic has proved to be a major setback, the silver lining is that it has allowed us to launch ten small and large construction projects to complete the transition of Highland from a luxury office building to a private social and business club.

After 45 years of hard work with no sabbatical, and now that Dustin is in full charge of our day to day operations, I am proud to formally hand operational control over to Dustin, and step out as the second cook in a small kitchen. This change allows me to invest my time in other areas, and provides Dustin the ability to try new things, make mistakes, and learn. I plan to start by focusing on growing Highland Institute, creating a cultural arts center, and supporting the startups we are incubating at the Club.

— Sina.